BBC US Newfronts
A Sizzle Reel for BBC US Newfronts 2020
2D MOTION DESIGN3D MOTION DESIGNSIZZLE REEL
BBC Global News approached us to create a sizzle reel to introduce the theme of their 2020 Newfront event -
"A Day in Your Life". So we adapted this to show different touch points of BBC News with a user throughout the day - shown with different times and emphasised with different animated styles.
This gave us an opportunity not not only try a wide array of different animated styles (fun!) but also send the message that there is a wide variety of different things found on the BBC News website (music, food, health, etc.)
Art Director
Motion Designer
3D Generalist
Illustrator
In collaboration with
Aulona Ramadani
Caitlin Smyth
Matt Brown
Nick Usher
Stefan Davis
Additional story which was cut due to covid lockdowns - meaning people were a lot less likely to commute
Development Breakdown
Additional shot which was changed in the cut due to people working more from home than the office during covid